Black Friday sets online spending record of $11.8B, Adobe says
Updated on 30 Nov 2025 | Category: Business
American consumers spent $11.8 billion online on Black Friday, according to data from Adobe Analytics, which says it tracks more than 1 trillion visits to U.S. retail websites.
American consumers spent $11.8 billion online on Black Friday, according to data from Adobe Analytics, which says it tracks more than 1 trillion visits to U.S. retail websites.
Thatβs a new record, and up from $10.8 billion spent on Black Friday last...