Apple iPhone Fold to shake up foldable market in 2026 with huge share and sky high price, report says
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The rumoured iPhone fold is one of the most highly anticipated devices of 2026. Now, a new report has claimed that this flagship can get Apple a 34 per cent market share in the foldable segment, despite an expected price tag of $2,400 (roughly Rs 2,15,000).
Apple is expected to launch its first-ever foldable iPhone in 2026. After years of waiting, the Cupertino giant will likely finally join the foldable race against the likes of Samsung and Google. Now, reports suggest that this device can put Apple at the forefront of the foldable segment, with a market share as high as 34 per cent.
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iPhone fold could lead the segment despite big price tag
According to International Data Corporation (IDC), the iPhone Fold is expected to capture over 22 per cent of unit sales and 34 per cent of the total market value in its debut year. These estimates come despite the expected price tag of $2,400 (roughly Rs 2,15,000) for the Apple foldable. For context, the Samsung Galaxy Z Fold 7 is priced at Rs 1,74,999 in India.
Apple’s entry in the foldable smartphone segment is seen as a major development that could accelerate growth and competition among established brands. The global foldable smartphone market is forecasted to grow by 30 per cent year-over-year in 2026, a sharp increase from the previous 6 per cent projection.
Multiple high-profile launches are expected to drive this growth, including Samsung’s upcoming Galaxy Z Trifold and new models from Huawei. However, Apple’s arrival at the end of the year is cited as a ‘game changer’ in the foldable category.
iPhone fold, here is what we know
The iPhone Fold is expected to debut in fall 2026, likely alongside the iPhone 18 Pro lineup. The first-ever Apple foldable is tipped to feature a book-like, inward-folding design with a 5.5-inch exterior display and a 7.8-inch interior display
Rumoured features for the iPhone Fold also include an under-display selfie camera and a crease-minimising hinge. The device is expected to be powered by the upcoming A20 Pro chipset, the same as the iPhone 18 Pro models. Apple is also rumoured to pack at least a 5,400mAh battery. If true, this would be larger than most foldables, including the Galaxy Z Fold 7 and the Google Pixel 10 Pro Fold.
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