The Human Element: Why AI Can't Replace Creativity in India's Markets
Image Credit :Startup Pedia

The Human Element: Why AI Can't Replace Creativity in India's Markets

Updated on 30 Dec 2025, 10:00 PM IST Category: Business • Author: Scoopliner Editorial Team
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An analysis of AI's role in India's financial markets and why human creativity remains irreplaceable.


As artificial intelligence (AI) continues to evolve and integrate into various sectors, concerns about its potential to replace human roles are becoming increasingly pronounced. That said, the reality is a bit more complicated. a critical examination of AI's capabilities reveals a nuanced reality that should inform investor sentiment in India. The discourse around AI, particularly in the context of human creativity and judgment, sheds light on why these fears may be overstated and how they impact the Indian market landscape.

Anupam Mittal, founder of Shaadi.com, recently articulated a compelling argument that highlights the significant gap between AI's computational power and the complex functions of the human brain. He pointed out that mimicking even a single human brain would require a data center the size of a football field operating at full capacity. This comparison underscores the vast technological and conceptual distance that remains between human intelligence and current AI capabilities. As investors, understanding this distinction is crucial; it can influence how we perceive the trajectory of industries heavily reliant on AI.

In the Indian context, sectors such as technology, finance, and manufacturing are witnessing an increasing reliance on AI for automation and data analysis. These advancements have the potential to enhance efficiency and productivity, ultimately leading to improved profit margins for companies. That said, the reality is a bit more complicated. the limitations of AI also imply that the unique human touch—creativity, emotional intelligence, and nuanced judgment—is irreplaceable. These traits are essential in sectors such as advertising, customer service, and strategic decision-making, where context and discretion are paramount.

The implications for market sentiment are significant. While AI can streamline operations and reduce costs, it cannot replicate the human ability to innovate and adapt. This reality may temper expectations regarding the displacement of jobs and the potential for economic upheaval due to AI. Investors should remain cognizant of the fact that while AI enhances certain operational aspects, the human element will continue to be a driving force in sectors that depend on creativity and complex decision-making.

Moreover, as AI applications proliferate, they can lead to increased volatility in specific sectors. For example, companies that overly rely on AI for customer interactions may face backlash if their systems fail to meet the nuanced expectations of consumers. This risk becomes particularly pertinent in the Indian market, which is characterized by a diverse consumer base with varying preferences and expectations. Thus, while AI can handle repetitive tasks efficiently, it may inadvertently lead to a loss of customer trust if not complemented by human oversight and empathy.

Liquidity in the markets can also be affected by the adoption of AI technologies. As firms implement AI-driven solutions, there is potential for a shift in investment patterns. Automated trading systems, powered by AI, can lead to rapid trading activity and, in turn, affect market fluidity. While this may initially result in increased liquidity, it can also create scenarios where volatility spikes due to algorithmic trading responses to market stimuli. Consequently, investors should be mindful of how AI-driven trading may influence their investment strategies.

Furthermore, the energy consumption associated with AI systems remains a critical concern, particularly in the Indian context, where energy resources can be limited. The disparity between the energy efficiency of the human brain and that of AI systems, as highlighted by Mittal, raises questions about the sustainability of widespread AI adoption. If the cost of AI implementation escalates due to energy demands, it may dampen the enthusiasm of companies to invest heavily in AI technologies, thereby affecting market dynamics.

So where does that leave things? while the integration of AI technologies in various sectors of the Indian economy presents exciting opportunities, it is imperative for investors to recognize the limitations of these systems. The irreplaceable qualities of human creativity and judgment will continue to play a vital role in shaping market trends and consumer behavior. As the landscape evolves, maintaining a balanced perspective on the capabilities of AI versus the inherent strengths of human intelligence will be essential for navigating the complexities of the Indian market. Understanding this dynamic will not only inform investment strategies but also help in anticipating shifts in market sentiment driven by technological advancements.

For further insights into how AI is reshaping the financial landscape, readers might explore our articles on [RBI policy](#) or delve into the [Indian economy](#) for a broader context on market structures. Additionally, those interested in the basics of how the stock market operates can visit our [stock market basics](#) section.

Editor's note: This article was independently written by the Scoopliner Editorial Team using publicly available information.

Based on information from : Startup Pedia   •   30 Dec 2025, 10:00 PM IST

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