Adobe To Acquire Semrush In $1.9 Billion Cash Deal
20 Nov 2025 | Category: Business
Adobe is buying Semrush in a $1.9 billion all-cash deal and adding the platform to Adobe Experience Cloud and its AI marketing stack.
Adobe and Semrush announced today that they have entered into a definitive agreement for Adobe to acquire Semrush in an all-cash transaction valued at approximately $1.9 billion. Adobe will pay $12.00 per share, describing Semrush as a “leading brand...
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